PREPARED FOR SUSAN SMITH
136 hope street, brunswick
NICE TO MEET YOU
THANK YOU AND
Dear Susan,
Selling a home isn’t just a transaction, it’s a major life move. At RDM, we don’t take that lightly. We’re pumped you’ve connected with us, and we’re ready to go all in.
We’re not just agents. We’re strategists, negotiators, marketers and above all — advocates for your best outcome.
Every home has a story, and our job is to tell yours with precision and impact. Our team is laser-focused on delivering a sale that’s smooth, smart and seriously effective.
We bring a bespoke approach to every campaign — blending local knowledge, tech-driven marketing, and creative strategy to make your home stand out in all the right ways. No fluff. No guesswork. Just results built on insight and execution.
And here’s our promise: No one will work harder to maximise your sale. We back it up with tailored campaigns, sharp data and a level of hustle this industry needs more of.
Welcome to RDM: where smart moves create strong foundations.
Warm regards,
RAY MIRZA
Director | Principal
STEPHEN PAPPAS
Property Consultant
DIFFERENT
WHAT MAKES US
At RDM, we don’t do “standard.” We engineer every campaign with one mission: to unlock the highest possible result for your property so you walk away with the most money in your pocket.
First: We do everything other agents do, but better.
Better quality boards, brochures, copywriting and social media marketing, making sure that your home captures the heart of buyers.
A higher standard of customer experience. Nothing slips through the cracks with us and every sale is a team effort. More hands, less stress, better experience.
Second: We do things other agents don’t do.
We advertise on the most portals - not just realestate.com.au and Domain, but more than you’ve ever heard of to cast the net over as many potential buyers as possible.
We have implemented a unique team structure playing to the strengths of each member. This means the agent you entrust to sell your home is ONLY concerned with selling it for the highest price - think of them as your campaign manager lining up all the pieces on your behalf.
No more “jack of all trades, master of none”.
If you want different, this is it.
OUR TRACK RECORD
With a performance-led mindset and obsession with delivering value, we’ve helped hundreds of sellers across Melbourne’s west make smart, strategic moves backed by data and driven by hustle.
We're not here to chase volume. We're here to chase exceptional outcomes.
In a market that rewards precision and proactivity, we bring both. Every campaign is engineered with local insight, real-time market data and bespoke strategy designed to attract the right buyers and secure top-dollar results.
We don’t just meet expectations. We raise the bar.
58
SOLD IN THE LAST 12 MONTHS
$180m+
IN PROPERTY SETTLEMENTS
25
MEDIAN DAYS ON MARKET
$783K
MEDIAN SOLD PRICE
442
FIVE-STAR REVIEWS
25,000+
CONTACTS IN THE DATABASE
ABOUT BRUNSWICK
Brunswick blends inner-city energy with a distinct village feel, offering a vibrant community-minded lifestyle just moments from Melbourne’s CBD. Celebrated for its eclectic mix of heritage homes, modern apartments, leafy parks and thriving café culture, the suburb attracts a diverse mix of professionals, creatives and families. With excellent access to public transport, top-rated schools and a buzzing arts and food scene, Brunswick delivers the perfect balance of convenience, character and connectedness, making it a sought-after choice for first-home buyers, investors and established locals looking to stay close to the action.
POPULATION 24,896
MEDIAN AGE 34
HOUSEHOLD COMPOSITION 52% FAMILIES
DWELLING TYPES 35.7% SEPARATE HOUSES
RENTALS 43.7%
GREEN SPACE 5.2% (22 PARKS)
MEDIAN HOUSE PRICE $1,260,000
MEDIAN DAYS ON MARKET 38
INTERESTED BUYERS 5,446
YOUR MARKET
OUR UNDERSTANDING OF
At RDM, we don’t just appraise, we strategise. Our team combines street-level insight with high-level data to nail the sweet spot: a price that attracts buyers, builds competition, and maximises your result.
We live and breathe the local market, from buyer sentiment and suburb growth to comparable sales and current stock pressure. That means we don’t guess. We calculate. We position. We execute.
Your property deserves more than a valuation, it needs a launch plan. One that’s crafted for current conditions, demand trends, and your property’s unique appeal.
Right now, we’re seeing:
HIGH buyer demand
LOW supply in your market
That’s the kind of climate where bold pricing strategy, quality presentation, and tight execution can drive premium outcomes.
Let’s capitalise on it.
ABOUT YOUR PROPERTY
136 HOPE STREET, BRUNSWICK
BEDROOMS 2
BATHROOMS 1
GARAGE SPACES 1
LAND SIZE 385 SQM APPROX
1920s REVIVAL
VERANDAH
HIGH CEILINGS THROUGHOUT
CEILING ROSES
SPOTTED GUM FLOORING
LARGE BEDROOMS WITH ROBES
STONE WATERFALL BENCHTOP
INDOOR/OUTDOOR ENTERTAINING
SKYLIGHT
SHED
WATERTANKS
BUTLERS PANTRY
ATTIC STORAGE
SPLIT SYSTEM COOLING
DUCTED HEATING
LANDSCAPED PATIO WITH PRIVACY SCREENS AND AWNING
FORMAL AND INFORMAL LOUNGES
BARKLY SQUARE SHOPPING CENTRE 1.3 KM
SYDNEY ROAD RETAIL STRIP 0.8 KM
LYGON STREET SHOPS 1.5 KM
BRUNSWICK PARK 0.3 KM
GILPIN PARK 0.6 KM
A G GILLON OVAL 0.4 KM
CERES COMMUNITY ENVIRONMENT PARK 2.1 KM
*Based on online review only
pricing estimate
$1,500,000 - $1,650,000
CURBSIDE APPRAISAL - SUBJECT TO CHANGE UPON INSPECTION
We take a strategic and data-led approach to determining the potential sale price of your property. Our estimate is based on a thorough analysis that considers the following:
Recent comparable market sales
Current buyer demand and broader market conditions
The availability (or lack) of similar properties in the area
While every effort has been made to provide an accurate pricing range, it’s important to note that market conditions can shift quickly. For this reason, we recommend reviewing the estimate again prior to signing the agency agreement.
This ensures your pricing remains aligned with the most up-to-date market indicators giving you the best chance of a successful, high-performing sale.
We get it! Every seller wants to maximise their result, and we’re here to help make that happen. Pricing your property correctly is critical, but that doesn’t mean locking into a single number from day one.
We’re open to exploring multiple pricing strategies with you; from market testing to premium positioning, to find the sweet spot between buyer engagement and top-dollar outcomes. Whether you're targeting the high end of the range or want to play a longer game, we’ll tailor the approach around your goals, timeframe, and comfort level.
Our job is to guide you with clear insight, real-time data and honest advice at every step so you’re never guessing, and always in control.
WHAT IF I WANT TO AIM HIGHER?
METHODS OF SALE
-
Best for:
Homes with broad appeal
Vendors who value flexibility and control
Buyers who prefer a transparent, no-pressure process
How it works:
Your property is listed with a set price or price range. Buyers make offers, and negotiations happen privately.Pros:
Flexibility around timing and negotiation
Attracts buyers who are uncomfortable with auctions
Can allow for conditional offers (e.g. subject to finance)
Considerations:
Less urgency and competition
Risk of going stale without the right pricing or campaign energy
Conditional offers may lead to longer settlement timeframes
-
Best for:
Homes in high-demand areas
Unique or prestige properties
Markets with strong competition and low stock
How it works:
Your property is marketed without a price, building interest over 3–4 weeks before selling on a set date at public auction.Pros:
Creates urgency and competitive bidding
Transparent process for buyers and sellers
Unconditional sale on the day
Drives emotion and FOMO (Fear Of Missing Out)
Considerations:
Requires upfront marketing investment
Success depends on competition and turnout
If not sold at auction, you move to post-auction negotiation
OUR RECOMMENDED METHOD OF SALE
PRIVATE SALE
Private sale is the smart, controlled approach in this market and we believe it’s your pathway to a strong, secure result.
With qualified buyers actively searching and limited distractions, private sale lets us target the right audience, protect your privacy and negotiate with power behind the scenes. It gives genuine buyers the space to make confident offers without the public pressure of auction day.
Our proven process combines tailored marketing, proactive buyer management and expert negotiation to secure the best outcome with minimal fuss. If you’re seeking a more discreet, flexible sale with certainty and solid offers, private sale is how we achieve it on your terms at your pace.
ABOUT YOUR AGENT
RAY MIRZA
Director | Strategist | Gamechanger
For Ray, “good enough” has never cut it. He’s here to raise the bar—and then smash it.
With a background in high-level operations and people leadership across global brands, Ray knows how to drive performance with heart. At RDM, he brings the perfect fusion of discipline, empathy and sharp strategy to the table championing sellers and buyers through every twist and turn of the real estate journey.
Ray co-founded RDM with one mission: to rebuild trust in real estate and deliver experiences that feel deeply human and unapologetically high-performing. No spin. No shortcuts. Just straight-up strategy, transparency, and results that speak for themselves.
Whether navigating a high-stakes negotiation or guiding a first-time seller through the noise, Ray shows up with one goal: to get the right outcome, not just the fastest. His clients don’t just feel heard, they feel backed, believed in and totally in supported through the process.
Relatable, real, and razor-sharp, Ray’s the guy you want in your corner when the stakes are high. And when you list with him, you don’t just gain a director. You gain a relentless advocate, a clear communicator and a trusted partner who’s all in on your next chapter.
Because to Ray, real estate isn’t just business. It’s legacy.
WHAT HIS CLIENTS SAY:
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Ray is seriously one of the best agents I’ve ever signed with! He is motivated, honest, lovely mannerism and gets the results! I would highly recommend using Ray for any sale or purchase of a property. The quality of service was beyond my expectations and Ray went the second mile in ensuring the campaign for our property was immaculate and nothing short of 5 star! I look forward to using Ray again for any purchase or sale of property in the future.
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I have nothing but praise for Ray in all aspects of the sale of my house. Under difficult personal circumstances he always showed kindness, patience and understanding towards myself as well as delivering outstanding results. A true professional and a gentleman, cannot recommend him highly enough. Do not overlook him, you will be making a mistake.
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Ray Mirza was exceptional in selling my cherished family home in Taylors Lakes. This property was more than a house; it was a beloved home built on family land. Entrusting its sale to Ray was the best decision. His professionalism, responsiveness, and expertise made the process smooth and worry-free. Ray's strategic marketing led to a quick sale above expectations. I hope the new family loves the property and creates wonderful memories. Highly highly recommend Ray.
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Committed is one of many words I would use to describe Ray! Ray is next level. Ray went above and beyond to not only assist in selling two of our houses but helped us purchase another in less than a week, 6 days to be exact! He listened to us and knew what we wanted and he certainly delivered. He makes things happen! We are forever grateful to Ray, he has and continues to be the outstanding person he is nationally, he always a phone call away to help us achieve our Real Estate Goals! Thank you.
ABOUT YOUR AGENT
STEPHEN PAPPAS
Property Consultant | People Connector | Steady Hand
For Stephen, life’s about energy, connection and creating real impact. That’s exactly what he brings to the table at RDM. Whether he’s helping a family find “the one,” supporting a seller through a big life move or setting his own fitness goals, Stephen shows up every day with drive, heart and discipline.
Fitness fuels his mindset. It keeps him sharp, focused and future-ready. But it’s people who fuel his purpose. Family, friends and clients — Stephen thrives on building relationships that last. His calm, genuine approach makes people feel heard, respected and supported from day one.
He doesn’t just guide people through real estate. He walks alongside them. Listening carefully. Explaining clearly. Delivering outcomes that feel right not rushed.
At RDM, Stephen is known for his quiet strength, his loyalty and the care he brings to every conversation. It’s never just about a sale. It’s about creating a space for new memories, new chapters and new beginnings with the right support behind you.
Because for Stephen, success isn’t measured in transactions. It’s built on trust.
WHAT HIS CLIENTS SAY:
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I couldn't be more impressed with Stephen. he handled the sale of my property with professionalism, transparency, and genuine care. His market knowledge and attention to detail made the entire process smooth and stress-free. Stephen went above and beyond to ensure everything was handled efficiently, and his communication was exceptional throughout. I highly recommend Stephen to anyone looking to sell their property—you won't be disappointed!
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I had an outstanding experience working with Stephen when selling my property. From the initial consultation to the final closing, he was proactive, transparent, and made the entire process feel seamless. Stephen’s market knowledge and attention to detail really stood out, and his communication was top-notch every step of the way.
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Stephen was great to deal with.
All our questions were answered and we really liked his genuine approach to the job.
Highly recommend using Stephen as an agent. He has a bright future ahead!
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Stephen demonstrated passion and drive in his profession as a real estate agent. Stephen played a big part in the successful sale of our family home, exceeding our expectations. I have no hesitation in using Stephen again if the need arises.
-Reviewed by an extremely picky person.
From here, it’s go time and we’re with you every step of the way.
Once you're ready, we’ll get moving on a tailored marketing strategy designed to attract the right buyers, generate momentum and set the stage for a powerful campaign. We’ll manage the entire sales process end to end, keeping you informed, in control and confident throughout.
You’ll have a dedicated team driving your result with clarity, urgency and purpose because when you win, we win.
If everything here aligns with your goals and you’re keen to move forward, just hit Accept Proposal and we’ll get started.
Still have questions or want to chat through any final details? No problem — reach out anytime. We’re here to make this process clear, collaborative and built around you.
Let’s make smart moves together.
WHAT HAPPENS NEXT?
THANK YOU
If you have further questions, please reach out.
